Terra tales has built an extensive network of travel partnerships across the industry. We leverage our relationships to spread awareness and generate interest in the properties. Our contacts include all the top inbound tour operators, domestic travel agents, online travel agencies, Destination Management Companies (DMCs), travel consolidators, corporate travel planners, and Professional Conference Organizers. Our key services include:
- Direct sales and marketing to travel partners with marketing collateral i.e. e-brochures, digital material and fact sheets of the property
- Travel agent education programs and familiarization trips
- Travel marts and exhibitions
- Room pricing advisory
- Travel reservation management
Marketing and Direct-to-consumer engagement. Our marketing plan seeks to build on the hotels premium positioning and communicate its unique values effectively to the target audience to create the necessary marketing ’pull’. Our key services include:
- Search Engine Marketing campaigns from time to time
- Email campaigns highlighting specific news or time sensitive offers.
- Database marketing by direct mailers to targeted audiences e.g., Premium club members, corporate decision makers etc.
- Social media engagement planning and consumer advocacy programs
Media & Story PlacementWe work with relevant trade and lifestyle media for
- Press releases
- Story coverage
- Media familiarisation trips
We participate in exhibitions and travel trade fair (Domestic and International both) to reinforce the hotel visibility in the travel community and explore new opportunities.